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The New Wave of Carbon Offsets: Is This Time Different?

Right up until the global economy stopped in March, the voluntary carbon offset market was surging. In 2019, offset sellers saw a five-fold increase in purchases, after years of low demand in the wake of the 2008 financial crisis.
Flight-shamed consumers were demanding them. The world’s top companies were buying them in record numbers. And a new range of startups are using new methods to track the carbon reductions behind them.
Then came the coronavirus shock. The steep drop in fuel and electricity consumption has slowed consumer demand for carbon offsets in the short-term. But there are still underlying trends that may herald the return of carbon